"TOXIC 20" - INGREDIENTS TO AVOID

Not only will these ingredients NEVA EVA make an appearance in any of our products, you should be weary of them being in yours too. Please review this list and check it against your personal care products. Also, do your own research as well. The EWG is a great resource.

1. Formaldehyde. Although there are decades of research, designating  formaldehyde as a known carcinogen, it’s still  commonly used in relaxers, nail polish, eyelash glue, and many other cosmetics.

You may not see the word "formaldehyde" in the ingredient list, so you'll have to also look out for ingredients that release formaldehyde.

3. Synthetic fragrances. Ingredients labeled as “fragrance” or “parfum," can be deceptive. These terms are  an umbrella term for hundreds of chemicals that brands aren’t required to disclose. So keep an eye out!

4. Phtalates. A compound that is sometimes hidden under the “fragrance” umbrella. They are used to help perfume stay on you skin longer.  You can also find them in eyelash glue and nail polish. Phtalates have been shown to be pretty significant endocrine disruptors—in some cases facilitating early puberty in girls and boys, and reduced sperm count in men. They're also harmful to the environment, so yeah...no!

5. Parabens.  These are preservatives found in cosmetics that are white. They are known hormone disruptors—which is why clean brands like ourselves do not include them in our products. Neva eva!

6. Mineral oil. Seems harmless right, nope! As a byproduct of petroleum, mineral oil (which also goes by the name of paraffin), it can carry carcinogenic impurities, 

7. Polyethylene glycol (PEGs). Polyethylene glycol, “propylene glycol (PG) and butylene glycol (BG) could potentially be petroleum derived, so it's best to avoid this as well.

8. Siloxanes. Also known as cyclical silicones, these compounds have been linked with endocrine disruption as well. For shame!

9. Triclosan. Often found in hand sanitizers and antibacterial soap, it has been linked to a significant impact on the thyroid and reproductive hormones. The impact is so alarming that it’s banned in several countries. The US has banned it from antiseptic soap, but it might still show up in deodorant, mouthwash, shaving cream, and toothpaste, so check your products!

10. Ethanolamines. These emulsifiers are found in foundation, mascara, and skincare products, and are technically classified as safe for cosmetic use by the EWG, but they’re also shown to be allergens  for those with sensitive skin.

11. Oxybenzone.  Another endocrine disruptor, this can be found in many skincare products that contain sunscreen and other skincare products–even ones for babies.

12.Octinoxate. This common sunscreen ingredient is relatively safe, but it can still be irritating to sensitive skin.

13. Homosalate. Another chemical commonly used in sunscreens as a UV absorber. If you're noticing a reaction to your sunscreen, this might be the culprit, so check the label!

14. Toluene. This chemical (which also goes by the name of Butylated Hydroxytoluene, or BHT), is a big hell no! It’s linked with brain toxicity and can be especially dangerous during pregnancy. Although it’s banned in the EU and Southeast Asia, and some retailers in the US, you can still find it nail polish, nail treatments and hair dye.

15. Talc. Although talcum powder (often used as a smoothing agent in mineral makeup) is generally safe, it also has the potential to be contaminated with asbestos, which is a known carcinogen and cause of lung disease.

16 & 17. PFAs and PFCs. PFAs are a class of chemicals that have been found in sunscreens, hair products, and shaving creams. They’re linked to serious health problems, including cancer, thyroid disease, and even reduced effectiveness of vaccines.

If you use waterproof mascara or eyeliner, take note: PFCs are big culprits here, because they’re water repellents. 

18. Teflon. Teflon is a specific PFA. It’s the brand name for Polytetrafluoroethylene (PTFE). It helps to improve the texture of cosmetics. They are linked to hormone disruption and reproductive issues.

19. Resorcinol.  An ingredient in hair color and bleaching products, it has been linked to skin irritation and immune system function.

20. Carbon black. The EWG flagged this pigment (which is often found in mascara and eyeliner) because of its possible link to cancer with regard to inhalation (not topical application), but still!